Saturday, May 30, 2015

Martin Sorrell on brand value

Marking 10 years of the BrandZ Top 100 Most Valuable Global Brands ranking, WPP chief Sir Martin Sorrell and marketing heads from Coca-Cola, L'Oréal, Orange and SAP look at the impact on brand value of technology, emerging markets and millennial consumers.

 

How Nash equilibrium changed economics

John Nash, the US mathematician who has died at 86 with his wife in a car crash, is hailed with putting game theory at the heart of economics. Ferdinando Giugliano explains why his work is so important and how the Nash equilibrium theory works.

 

Volcano erupts on Japanese island

A volcano on the Japanese island of Kuchinoerabu-jima has erupted, spewing ash some 9,000 metres into the sky. As officials warn of further large-scale eruptions, the island’s 140 residents face evacuation and air traffic is being diverted.

 

Hurry sickness — an epidemic affecting executives

Richard Jolly, professor of organisational behaviour at London Business School, explains ‘hurry sickness’. He tells the FT’s Charlotte Clarke that executives are rushing around with little time to think, reducing their ability to focus on key priorities.